2nd March 2017

Market analysis AVLM

Client
InnovationQuarter, Metropolitan Region Rotterdam The Hague
Location
The Hague, Netherlands
Role
Project management and execution
Objective

Perform a market analysis and define concrete actions to develop the sector for automated transport in the Metropolitan region of Rotterdam and The Hague.

Description

The investment package for Automated Transport on the Last Mile has its origin in the Roadmap NextEconomy (RNE) and is part of the Regional Investment program of the Metropole region Rotterdam The Hague.

The working group RNE Mobility & Logistics has identified the opportunities of automated transport for the development of the regional knowledge-based economy. As a result MRDH support various ATLM efforts in the region with the ultimate goal to develop a “living lab”. To achieve this the potential economic opportunities need to be made explicit.

InnovationQuarter and MRDH have commissioned this assignment to MABS Consultancy to perform a market scan and develop a SWOT for the region. The goal is to develop a package of activities and measures to exploit the strengths and opportunities in the field of automated transport of the region through strategic partnerships between public and private entities.

Team

Aernout Aki Ackerman; Max Senden; Rachel Visser; Anna Hermsen.

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